Online Reputation Management

Online Reputation Management is a service we provide in response to the social interactivity now commonplace on the Internet. You can’t control what people write about your property on the web, but you can take measures to encourage positive feedback and minimize the impact of negative reviews.

TripAdvisor.com is just one example of how people provide reviews, ratings and recommendations and has become the first place many people look to get the “inside scoop” on a bed and breakfast, hotel, or resort. Other examples are Yahoo!Travel, Google Maps, Gayot, Fodors and Epinions and opportunities for people to share their opinions across the Internet are continually expanding.

Our program teaches you four steps which will enable you to manage your online reputation well into the future:

• Monitoring (being aware of what’s being written)
• Classification (determining what type of review it is)
• Action (addressing negative reviews, extenuating positive reviews)
• Cultivation (encouraging guests to post positive reviews of your business).

Underestimating the power of your online reputation invites your competitors to step into the spotlight as the “Internet favorite” within your locality. There are many ways for Internet users to conduct online research before making a purchase, and there are also many ways for them to tell others about their experiences with your facilities and services. Many, many people are willing to take the time to do it.

What are your potential customers reading about you? What are they writing about you? What can you do about it? Learn more from our free whitepaper on Online Reputation Management .

Then, contact our Business Development Department at 888-840-5893 or info@blizzardinternet.com.